ICICI Lombard andDr. Reddy’s collaborate for pilot launch of first-of-its-kind integrated and cashless digital health solution in India
Partnership aimed at rolling out a pilot programme in Hyderabad and Vizag with a subsequent scale-up to key metros and tier 1 cities
Multi-service mobile app platform brings together doctors, laboratories & diagnostics, pharmacies, and insurance for a one-stop cashless and seamless outpatient user experience
Addresses patient needs ensuring quality and credibility, ease of use and comprehensive support, resulting in improved adherence and higher customer satisfaction
Combines strengths of Dr. Reddy’s in the form of extensive healthcare professional networks under the aegis of its initiative ‘SVAAS’, withholistic wellness and insurance solutions of ICICI Lombard offered through its ‘ILTakeCare’ application
Hyderabad and Mumbai, India. July, 2021 – SVAAS Wellness Limited, a wholly-owned subsidiary of Dr. Reddy’s Laboratories Limited (BSE: 500124, NSE: DRREDDY, NYSE: RDY, NSEIFSC: DRREDDY, hereafter referred to as “Dr. Reddy’s”) and ICICI Lombard General Insurance Company Limited (“ICICI Lombard”) today announced a partnership for the pilot launch of a first-of-its-kind cashless outpatient offering in India.
The partnership marks the launch of Dr. Reddy’s digital health solution ‘SVAAS’ and demonstrates ICICI Lombard’s deeper foray into the Wellness space. For Dr. Reddy’s, it will bring together four key touch points in the journey of outpatient healthcare and wellness– doctor consultations, pathology laboratories and diagnostic services, pharmacies, and insurance – through various suitable collaborations.For ICICI Lombard, it will enable it to offer its wellness solutions through its comprehensive ILTakeCare app to a larger set of health-conscious consumers.
To start with, these services will be provided in the cities of Hyderabad and Visakhapatnam. It will be scaled up to key metros and tier 1 cities in the coming months. As part of the pilot, these holistic offerings will be available through ICICI Lombard’s unique wellness and insurance related app, ILTakeCare.
The partnership combines the core strengths of SVAAS in the form of extensive healthcare professional networks with the established insurance and wellness-oriented solutions of ICICI Lombard. Userswill benefit from cashless access to consultation from leading doctors and healthcare professionals across specialisations and geographies, pathology laboratories and diagnostic services, pharmacies, and a comprehensive support centre, all on a simple, easily
accessible mobile platform. It offers options of in-person as well as remote tele/video consultations, home sample collections and medicine deliveries, digital health record management and a comprehensive support and fulfillment system.